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Can we barter in today's world?

Photo by Gabriela / Unsplash

I'm seeing this topic a lot more lately from people who's either romanticizing the idea of bringing bartering back or writing think pieces about why it could never work in today's world and I have some of my own thoughts about it.

For those who may not be familiar with the term, bartering is essentially the exchange of goods or services without exchanging money.

You do something for me, I do something for you, we both walk away with something we needed. It's one of the oldest forms of trade that existed long before anyone invented currency and was the only legitimate way to assign value to things.

Kinda the like the phrase "working for free".

Now in 2026, with the way the employment market is looking and a growing number of people are starting to build businesses and creative practices outside of traditional employment, people are believing it can make a comeback and I do to, but I also don't.

Here's where I think bartering actually makes a lot of sense especially for multi-passionate/hyphenated like me who move through different skills, industries, and interests over time.

Bartering can be a very useful way to build a portfolio, gain exposure to new industries, and work alongside people in industries you like who are doing things you want to learn more about.

When I was offering operations and systems support services, helping coaches and consultants streamline their onboarding process, the idea of trading that for something I needed help seemed like a good idea because the amount of education, experience and connections I would gain would have been awesome, however in at that part of my journey, it was never followed through.

Just thinking how cool it is that two people can decide that a piece of their business is worth it without a price tag or a platform taking a cut.

A graphic designer and a copywriter trading work or a photographer and an OBM or even a web designer and an interior designer. It almost sounds like an awesome thing to do and a simple way to work and that's part of the problem.

Although bartering sounds awesome in theory, it doesn't pay the bills. The traditional economy doesn't care how good the trade was, you can't hand your landlord or the bank a logo you designed or great feedback you received in exchange for this month's rent.

And I say this with zero judgment because the way the world is happening today, people need money. Plain and simple. The kind that pays rent, groceries, medical bills, childcare, the streaming subscriptions you keep meaning to cancel, the list goes on.

And then there's the trust issue which I believe is the real reason bartering fell out of fashion beyond just needing money.

Finding someone whose skills genuinely compliment yours, agreeing on what's fair, and then both following through fully, on time, at the quality you both expected requires a level of mutual accountability that's harder to enforce when no invoice is sent. When there's money involved, there's a paper trail. There's consistent communication whether it's written or verbal. With a barter agreement, there's mostly hope and good intentions and not much else.

Yeah you still communicate with each other, but it's much more relaxed.

I've heard enough stories of people who held up their end of the deal and got very little in return to know that this is real and common enough outcome to be taken seriously before jumping in.

So where does that leave bartering in the world today?

I still think bartering could work in the right context, with the right person, and clear expectations set upfront. It deserves to be a topic people actually discuss and get into as time goes on.

I personally still wouldn't put it as a replacement for getting paid. It's kinda like working and going to school. You still have your stream of income while being able to build relationships, expand your skills, and exchange value with someone whose work you genuinely respect.

More and more people are craving actual in person community and this could be the first step in the right direction.

What do you think?

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